BA (Hons)Graphic Communication
| Study location | United Kingdom, City Centre Campus |
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| Type | Bachelor courses, full-time |
| Nominal duration | 3 years |
| Study language | English |
| Awards | BA (Hons) |
| Course code | W211 |
| Entry qualification | High school / secondary education (or higher) |
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| Language requirements | English IELTS: 6.0 (with a minimum of 5.5 in each band) |
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| Other requirements | At least 1 reference(s) must be provided. A motivation letter must be added to your application. A relevant portfolio is required. applicants will need a good portfolio |
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| More information |
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Overview
Interested? To learn more about this study programme, entry requirements and application process, please contact one of our consultants in a country nearest to you.
Programme structure
Your first year of study will introduce you to the basic skills and critical framework within Graphic Communication. You will be taught through a series of modules, which provide you with the knowledge to further explore this ever-expanding discipline.
You will develop skills that encompass composition, line, form, narrative, type, imagery, colour, juxtaposition and ideation. From these fundamental principles, you can tailor the remainder of the course to areas of graphic communication that are of particular interest to you and your future career aims. Through your modules you will discover the application and use of colour, light, scale, composition, the typographic hierarchy, motion design, UI and interactive design.
Fundamental visual communication issues will be addressed through a series of core lectures and theory seminars. You will also have the opportunity to work with other students from across the School by selecting one of five in house options.
Through a combination of theory and experiment, you will learn how to evaluate and apply principles to practice, and will receive opportunities for placement, field study, collaborative and interdisciplinary work. We shall help you to develop your own personal direction, focusing towards the establishment of a specialised and flexible area of practice.
You will learn how to effectively communicate information, arguments and analysis in a variety of forms to specialist and non-specialist audiences. You will enhance your ability to work collaboratively within a working environment, demonstrating knowledge of the main methods of enquiry within the field.
You will develop your critical awareness, individual style and perspective and. You will formulate approaches to solving problems, helping you to further understand the creative role, opportunities and responsibility of the contemporary designer.
During your final year of study you will be supported in establishing the confidence to acknowledge and assert your own distinctive work identity. You will be required to demonstrate within your work a particular view of what constitutes a design proposition.
You will enhance your communication skills, allowing you to develop confidence and understanding, allowing you to capably articulate your views and knowledge to others.
The final year of the programme is designed to help you demonstrate a systematic, extensive and advanced knowledge of contemporary Graphic Communication. You shall work autonomously or collaboratively to a professional standard on self-generated projects, with creativity and imagination.
Career opportunities
Graphic Communication embeds transferable skills, developing trans-specialists and portfolio practitioners, with graduates working in many fields within the creative industry and beyond.
Our graduates are creative visual problem solvers, design mavericks and thought leaders, feeding employment markets in the creative industries and the third sector on international and regional platforms.