Study location	United Kingdom, University of Bedfordshire
Type	Master courses, full-time
Nominal duration	1 Years
Study language	English
Awards	MA

Entry qualification	Undergraduate diploma (or higher) The entry qualification documents are accepted in any language

Language requirements	English Accepted proof of proficiency: FCE or CAE, IELTS 6+, TOEFL 79+ or CAE result B2

Other requirements	At least 2 reference(s) should be provided. A motivation letter must be added to your application.

More information	Expenses, accommodation, working etc. beds.ac.uk/..postgraduate/public-relations

Overview

COURSE SUMMARY

On successful completion of this course, you will be ideally placed
to develop a career in public relations or within an integrated
marketing communications discipline, whether in consultancy or in an
in-house corporate function. Public relations is in great demand in
today’s society in a variety of spheres, including industry, commerce,
government, the voluntary and service sectors – indeed anywhere there
is a need to communicate or defend the activities of an organisation.

During the course you will:

• Mix with other postgraduate students from around the world in a
  unique environment
• Experience an emphasis on building student employability skills
• Benefit from links with leading UK agencies in public relations

Areas of study you may cover on this course include:

• Public relations issues
• Media relations
• Internal relations
• Crisis management
• Integrated marketing
• Marketing communications and society
• Public relations and social media

MAPBR

Career opportunities

CAREER MANAGEMENT SKILLS

The programme is aimed at providing students with advanced knowledge
and skills to facilitate employment and subsequent career development
in public relations. The approach to public relations through the five
specialist Public Relations units not only develop intellectual
abilities, but also provide practical career development skills, and
the student encounters with current issues and leading practitioners
serves to add a experiential element too.

CAREER/FURTHER STUDY OPPORTUNITIES

Career:

Careers in Public Relations either in consultancy or in-house PR
role, or within full service integrated marketing communications
agencies.

Further study:

Preparation for PhD study in public relations, marketing
communications or related topic.