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MScDigital Business

University of Southampton
United Kingdom, Southampton
Tuition fee To be confirmed
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New technologies have changed the way we do business, with digital platforms such as Uber and Airbnb becoming household names. This cutting-edge MSc will equip you for a career in the fast-growing digital and sharing economy sector. It draws on Southampton’s world-leading expertise in business studies and web science. Through modules from these disciplines you’ll gain the theoretical knowledge and practical skills you will need to launch your own digital business, work in a dynamic start-up environment or apply new digital business models within an established organisation. In addition, you’ll have an unrivalled opportunity to engage with the latest digital business trends and developments through talks and masterclasses, delivered by business leaders.

Programme structure

This one-year, full-time course takes an interdisciplinary approach, drawing together taught modules from Business and Web Science. Later in the course you’ll also do a dissertation.

The compulsory modules will give you grounding in new digital businesses creation, growth and strategic organisation. They include the exciting Digital Entrepreneurship modules, which include talks and masterclasses given by the founders and leaders of successful digital businesses and start-ups, keeping you up to date with the latest concepts and business models. This module is especially useful for those wishing to launch a start-up or work for an emerging digital business.

You’ll learn how to learn a digital business, and also how digital business models and platforms can be integrated into established organisations, helping them to take advantage of the possibilities offered by new technologies.

Other compulsory modules will expose you to current industry thinking, teach you practical skills and bring fresh perspectives on digital issues.

Career opportunities

You’ll graduate with up-to-the-minute knowledge of digital business models as well as key transferable skills that are in demand across a range of sectors. You’ll be equipped to launch your own digital start-up or work in a dynamic digital business environment. You could also choose to add value within an established corporate, public sector or not-for-profit organisation.

Apply now! Fall semester 2021/22
Application period has ended

Application deadlines apply to citizens of: United States

Apply now! Fall semester 2021/22
Application period has ended

Application deadlines apply to citizens of: United States