BA (Hons)Media, Communication and Social Media
| Study location | United Kingdom, Winchester |
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| Type | Bachelor courses, full-time |
| Nominal duration | 3 years |
| Study language | English |
| Awards | BA (Hons) |
| Course code | P990 |
| Entry qualification | High school / secondary education (or higher) |
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| Language requirements | English IELTS: 6.0 overall with 6.0 in Writing |
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| Other requirements | At least 1 reference(s) should be provided. A motivation letter must be added to your application. |
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| More information |
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Overview
Interested? To learn more about this study programme, entry requirements and application process, please contact one of our consultants in a country nearest to you.
Programme structure
Students build a set of critical skills by applying key concepts and ideas to develop practical solutions for work-relevant projects.
Year 1 is foundational and introduces the academic study of media, developing core skills and understanding in the use of media across a variety of contexts. There is a particular focus upon the impact of digital technologies as new and old media converge.
In Year 2, students take two mandatory modules with other media and communication students; take specialist modules which explore the theory and practice of social media, and allow students to apply these approaches whilst working with organisations and enterprises in local communities; and are able to tailor their learning by choosing from a range of optional modules. The Work Placement module gives students the chance to think carefully about their ‘graduate exit strategy’ and what they need to do to achieve the career they want.
In the final year, students take a module in social media and branding, and undertake an Extended Independent Study. Again, students tailor their learning by choosing from a variety of optional modules – some are conventional academic modules giving students the chance to study specialist areas in depth and some modules offer further practical experience including digital radio, documentary and magazine journalism.