BA (Hons)Media and Communication (Event and Exhibition Industries)
Study location | United Kingdom, City Centre Campus |
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Type | Bachelor courses, full-time |
Nominal duration | 3 years |
Study language | English |
Awards | BA (Hons) |
Course code | PN38 |
Entry qualification | High school / secondary education (or higher) |
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Language requirements | English IELTS: 6.5 (with a minimum of 5.5 in each band) |
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Other requirements | At least 1 reference(s) must be provided. A motivation letter must be added to your application. A relevant portfolio is required. applicant is required to submit a portfolio |
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More information |
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Overview
Interested? To learn more about this study programme, entry requirements and application process, please contact one of our consultants in a country nearest to you.
Programme structure
Year 1
Our first year provides an introduction to organisational methodology in the events and exhibitions industry. You’ll be introduced to the conventions and current practices of the industry, helping you to understand the basic knowledge, skills, attributes and main factors that need to be taken into account when planning a successful event.
The production module is designed to prepare you for organising events in future modules by developing practical skills such as planning and presentation and a professional attitude towards issues such as effective team working and time management.
You’ll also explore topics including budget awareness, logistical event requirements, basic health and safety considerations, and creative themes for events.
During this year, you’ll be required to work to deliver a proposal to a set deadline, with the ability to recognise what constitutes an event or exhibition.
Year 2
In Year 2 you’ll draw up a proposal for an event and then go on and put these plans into practice. You’ll employ a more advanced understanding of event planning and evaluation learned in Year 1, as you’ll be required to select an event that you are realistically capable of staging.
You’ll explore venue requirements, budgetary awareness including budget planning, application of a budget to a live event, and budget assessment and analysis.
You’ll learn through seminars and three-hour lectures, and will participate in group workshops and online activities. You’ll be expected to undertake five hours of directed study per week in teaching weeks and 15 hours during week six (directed study week).
You must be able to reflect on the success of the event/proposal and your own personal contribution to it. This is a vital partof developing your understanding of, and ability to apply, more sophisticated event management techniques.
Year 3
In the third year you will move on to negotiated projects and will be given the opportunity to apply all previous learning and skills development in Years 1 and 2 to a specific event or exhibition in a professional scenario.
Your method of study will become much more independent during the final year, as you’ll be expected to source and identify an external client/organisation and produce a proposal and an event or exhibition that would be beneficial for that client/organisation.
You’ll strengthen your existing skills in areas such as networking, client negotiation, event evaluation, marketing, individual and group pitching and promotion. These skills will help prepare you for your final-year production project module.
Career opportunities
Our graduates from The School of Media work in a number of areas in the creative industries, including radio, television, journalism, photography, PR, events, marketing, arts administration, sales and distribution.
And occupations such as assistant producers, post-production editors, designers and project managers.
Employers include the BBC and Sky, while some graduates work as freelancers or have started their own businesses.
Please see the university profile or contact us for the deadlines that apply to you
Please see the university profile or contact us for the deadlines that apply to you