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BA (Hons)Marketing

Birmingham City University
United Kingdom, Birmingham
More information

bcu.ac.uk/..rses/marketing-ba-hons-2018-19 

Overview

Interested? To learn more about this study programme, entry requirements and application process, please contact one of our consultants in a country nearest to you.

Programme structure

We’ll make sure you’re perfectly prepared for a career within the marketing industry, through relevant assessments, practice-based teaching and scenarios that mirror situations you’d face in your future career.

To ensure you have the attributes needed, there’ll be the use of live clients for teaching and assessment, case studies and our Virtual Learning Environment, all of which will give you a comprehensive education into an exciting, ever-changing environment.

In your first year, you’ll gain a solid understanding of the major theories, principles and concepts of marketing, along with key transferrable skills that will be highly desired by employers.

Your second year will see you continue to develop and build on the skills you learnt in your first year. You’ll utilise the principles of marketing practice in an operational context, solving industry issues and analysing different scenarios.

Career opportunities

Our graduates have gone on to high-flying careers in a wide range of marketing roles including product and project management, sales, advertising, press and public relations, market research and communications.

Apply now! Fall semester 2023/24
Application period has ended
Notes

Please see the university profile or contact us for the deadlines that apply to you

Apply now! Fall semester 2023/24
Application period has ended
Notes

Please see the university profile or contact us for the deadlines that apply to you