BA (Hons)Marketing with a Year in Industry

Study location	United Kingdom, Liverpool
Type	Bachelor courses, full-time
Nominal duration	4 years
Study language	English
Awards	BA (Hons)
Course code	N501

Entry qualification	High school / secondary education (or higher) The entry qualification documents are accepted in the following languages: English. Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original.

Language requirements	English Accepted proof of proficiency: Cambridge English, IELTS, TOEFL or other equivalent IELTS: 6.5 (with a minimum of 5.5 in each band) TOEFL (IBT): Overall score of 88-89 or above, with at least 21 in Listening and Writing, 22 in Reading and 23 in Speaking CAE: 176 points overall with no component less than 162

Other requirements	At least 1 reference(s) must be provided. A motivation letter must be added to your application.

More information	liverpool.ac.uk/..ndustry-ba-hons/overview

Overview

Interested? To learn more about this study programme, entry requirements and application process, please contact one of our consultants in a country nearest to you.

Programme structure

Programme Year One

In the first year, students are introduced to both the fundamentals of management studies and the basic concepts and skills necessary for a broad understanding of the marketing environment.

Programme Year Two

Students will take three specialist marketing modules – Retail Marketing, Market Research and Services Marketing – together with further business and management-related modules. This enables the student to continue to develop a broader understanding of the contemporary business environment, whilst maintaining a specific focus on marketing within that environment.

Programme Year Three

The third year of the programme is spent on placement. Students will complete a year-long graduate-level placement, which will provide them with valuable work experience and an opportunity to further enhance the skills and attributes sought after by top employers. Students may apply for UK-based placements, or seek overseas placements or a role at Suzhou Business Park, China. Students will be visited at least twice by University staff whilst on placement and will complete placement-related assessments in May.

Programme Year Four

The final year of study consolidates knowledge and understanding through providing an opportunity for personal study and research, as well as modules that probe more deeply into critical and international marketing issues.

Subject to performance in Year Two, final year students also have the opportunity to undertake an Independent Study Module, in which they research and write about a marketing-related issue of their choice.

Career opportunities

Studying at the School develops skills of gflexibility, problem-solving ability, commercial awareness and communication, which are highly valued by employers. Our former students enjoy careers in many professions, including Trainee Accountant (Financial, Management and Chartered); Administration Manager; Recruitment Consultant; Tax Assistant; Trainee Investment Manager; Data Analyst; Mortgage Adviser; Banker; Fundraising Manager; Human Resources Officer; Advertising Executive; Marketing Coordinator; Strategic Development Analyst; Social Media Graduate; Graduate Trainee (including retail organisations, financial organisations, the Civil Service and other blue chip companies); Sales Executive.

Some graduates have pursued self-employment in areas including marketing and business consultancy, export and events promotion.