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BA (Hons)Marketing

More information

liverpool.ac.uk/..rketing-ba-hons/overview 

Overview

Interested? To learn more about this study programme, entry requirements and application process, please contact one of our consultants in a country nearest to you.

Programme structure

Programme Year One

In the first year, students are introduced to both the fundamentals of management studies and the basic concepts and skills necessary for a broad understanding of the marketing environment.

Programme Year Two

Students take more theoretical marketing modules alongside business-related modules to further develop their knowledge of the modern business environment.

Programme Year Three

The final year of study consolidates knowledge and understanding through providing an opportunity for personal study and research, as well as modules that probe more deeply into critical and international marketing issues.

Subject to performance in Year Two, final year students also have the opportunity to undertake an Independent Study Module, in which they research and write about a marketing-related issue of their choice.

Career opportunities

Studying at the School develops skills of gflexibility, problem-solving ability, commercial awareness and communication, which are highly valued by employers. Our former students enjoy careers in many professions, including Trainee Accountant (Financial, Management and Chartered); Administration Manager; Recruitment Consultant; Tax Assistant; Trainee Investment Manager; Data Analyst; Mortgage Adviser; Banker; Fundraising Manager; Human Resources Officer; Advertising Executive; Marketing Coordinator; Strategic Development Analyst; Social Media Graduate; Graduate Trainee (including retail organisations, financial organisations, the Civil Service and other blue chip companies); Sales Executive.

Some graduates have pursued self-employment in areas including marketing and business consultancy, export and events promotion.

Apply now! Fall semester 2023/24
Application period has ended
Notes

Please see the university profile or contact us for the deadlines that apply to you

Apply now! Fall semester 2023/24
Application period has ended
Notes

Please see the university profile or contact us for the deadlines that apply to you