Study location	United Kingdom, London (Greenwich Campus)
Type	Bachelor courses, full-time
Nominal duration	3 years
Study language	English
Awards	BA (Hons)
Course code	NNR0

Entry qualification	High school / secondary education (or higher) Good exam results in Mathematics The entry qualification documents are accepted in the following languages: English. Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original.

Territory requirements	Applications are accepted from the following territories (based on citizenship): Brazil, Colombia, El Salvador, European Union, Guatemala, Mexico, United States, Venezuela.

Language requirements	English IELTS: 6.0 (with a minimum of 5.5 in each band) CAE: 169 overall

Other requirements	At least 1 reference(s) must be provided. A motivation letter must be added to your application. Direct Entry to Year 2 and 3 is available for qualified applicants.

More information	gre.ac.uk/ug/business-school/nnr0

Overview

Interested? To learn more about this study programme, entry requirements and application process, please contact one of our consultants in a country nearest to you.

Programme structure

Year 1
Students are required to study the following compulsory courses.

Principles and Practice of Marketing (30 credits)
Introduction to Advertising (15 credits)
Financial Aspects of Marketing/PR (15 credits)
Personal Professional Development – PPD1 (15 credits)
Brand Management (15 credits)

Students are required to choose 30 credits from this list of options.

Mandarin 1 (30 credits)
Mandarin 2 (30 credits)
Mandarin 3 (30 credits)
European Languages (French 1) (30 credits)
European Languages (French 2) (30 credits)
European Languages (French 3) (30 credits)
European Languages (Italian 1) (30 credits)
European Languages (Italian 2) (30 credits)
European Languages (Italian 3) (30 credits)
European Languages (Spanish 1) (30 credits)
European Languages (Spanish 2) (30 credits)
European Languages (Spanish 3) (30 credits)

Year 2
Students are required to study the following compulsory courses.

Research Methods (MET) (15 credits)
Customer Insight and Research (30 credits)
Personal & Professional Development 2 (PPD2) (15 credits)
Media Planning and Buying (15 credits)
Integrated Marketing Communications Management (15 credits)

Students are required to choose 30 credits from this list of options.

Mandarin 2 (30 credits)
Mandarin 3 (30 credits)
Mandarin 4 (30 credits)
European Languages (French 2) (30 credits)
European Languages (French 3) (30 credits)
European Languages (French 4) (30 credits)
European Languages (Italian 2) (30 credits)
European Languages (Italian 3) (30 credits)
European Languages (Italian 4) (30 credits)
European Languages (Spanish 2) (30 credits)
European Languages (Spanish 3) (30 credits)
European Languages (Spanish 4) (30 credits)

Year 3
Students are required to study the following compulsory courses.

Direct, Interactive and Digital Marketing (30 credits)
Internet Marketing (15 credits)
Strategic Communications (15 credits)

Students are required to choose 30 credits from this list of options.

Mandarin 3 (30 credits)
Mandarin 4 (30 credits)
European Languages (French 3) (30 credits)
European Languages (French 4) (30 credits)
European Languages (Italian 3) (30 credits)
European Languages (Italian 4) (30 credits)
Language Research Project (French, Italian, Spanish) (30 credits)
European Languages (Spanish 3) (30 credits)
European Languages (Spanish 4) (30 credits)

Students are required to choose 30 credits from this list of options.

Business Creation Project (30 credits)
Consultancy Project (30 credits)
Dissertation (MET) (30 credits)

Career opportunities

This degree will prepare you for international management positions within advertising and public relations agencies and careers in sales promotion, marketing, media, digital communications and other advertising fields.